betterwaterstore.com

Tasks

Select one version of your site as main and make a redirect from other versions to that one.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.

SEO

URL

Domain : www.betterwaterstore.com/

Character length : 25

Title

Better Water Store

Description

Water Filters~Whole House Water Filtration Systems~Shower Filters ~Counter Top Water Filters~Under Counter Water Filters~Home Filtration~ Reverse Osmosis~Alkaline Water Ionizers~On Sale!~Free Shipping!

Keywords (meta keywords)

water filters, whole house water filter, alkaline water, reverse osmosis, water purification systems, water filter, water filtration systems, water purification, best water filter, water filter system

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Error! Hyphen (-) is a better solution than underscore (_) in the URLs

http://www.betterwaterstore.com/aquasana-aq-4057-antique-brass-deluxe_pr...
http://www.betterwaterstore.com/aquasana-aq-4057-antique-brass-deluxe_pr... ("Aquasana EQ-300-85 Whole House Water Filter for Wells")

Search engine friendly URLs

Error! Not all URLs are SEO friendly on this website!

http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("ALkaH20")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("Aquasana")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("Austin Springs")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("Jupiter")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("Pelican")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("pHresh Products")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("PlantFusion")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("Rainshow'r")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("ScaleWatcher")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("Seychelle")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("Sprite")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("SunWarrior")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("Tyent")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi... ("Watersafe")
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi...
Expand

Checking the robots.txt file

There is robots.txt file.
https://betterwaterstore.com/robots.txt

User-agent	Disallowed for the search engines
*	/cgi-bin/ /search.php /cart.php /giftcert.php /orders.php /register.php /icon.php /image.php /error_message.php /offers.php /product_image.php /shop_closed.html /skin1/ /printable=Y /js=* /sort= /sort_direction= /product.php* /home.php?cat=* /catalog/ /help.php /product.php

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Transitional

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Better Water Store

Character length : 18

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 13%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	0	0	3	7	0

Heading structure in the source code

<H4> Categories
<H4> Manufacturers
<H4> Newsletter
<H5> Seychelle 1-10303-28-HI-FC-SEY 28-Inch Flip Top Filter Bottle, Advanced
<H5> New Wave 10 Stage Countertop Water Filter
<H5> Aquasana AQ-4600 Undercounter Water Filter with Faucet
<H5> ALkaH2o KEI 501 Alkaline Water Ionizer
<H5> Aquasana EQ-300 Whole House Water Filter
<H5> Aqua-Ionizer Deluxe 7.0 Water Ionizer
<H5> Aquasana EQ-300-85 Whole House Water Filter for Wells

Word cloud

water65
filters28
filtration17
shower14
aquasana14
filter14
products12
house11
replacement10
ionizers9
countertop9
price7
under7
counter6
view6
ionizer6
sale6
rainshow'r5
conditioners4
easy4
seychelle4
aqua-ionizer3
tyent3
terms3
pelican3
install3
home3
systems3
sprite3
winning3
award3
clean3
best3
quality3
categories3
bottles3
undercounter2
reverse2
safe2
oxygenics2
springs2
aquasana®2
osmosis2
shipping2
free2
deluxe2
day2
guarantee2
rhino2
alkaline2
make2
sink2
buy2
beautiful2
stage2
new2
wave2
rated2
digest2
give2

Keyword matrix

word	title	descriptions	heading
water
filters
filtration
shower
aquasana
filter

Two Word cloud

water filtration8
whole house7
replacement filters6
water ionizers5
water ionizer5
sale price4

Three Word cloud

whole house water2
countertop water filtration2
whole house filters2

404 Page

The website has no standard 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 32 images on this web page.

Alternate attributes for the following 17 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Readability

Flesch–Kincaid Grade Level

7.60

Flesch Reading Ease

50.00

Coleman Liau Index

12.00

Automated Readability Index (ARI)

6.30

Dale–Chall Readability

6.90

SMOG Index

9.30

Spache Readibility

5.00

Number of letters

3850

Number of words

722

Number of sentences

140

Average words per sentences

Number of syllables

1294

Syllables in words

1313

Average syllables in words

1.79

Number of words in first three syllables

155

Percentage of word / syllables

21.47

Words not in Dale-Chall easy-word list

304

Words not in Spache easy-word list

145

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Error! The web address is accessible with and without www!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking css files

https://cdn7.bigcommerce.com/.. /font-awesome.min.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.betterwaterstore.com/search/js/jquery.autocomplete.js
http://www.betterwaterstore.com/inc/auto-search.js
http://www.betterwaterstore.com/inc/engine/script.js
http://www.betterwaterstore.com/inc/facebook-footer.js

File size of all javascript files combined

1.57MB

Javascript minifying

You can save 459B (21% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.betterwaterstore.com/search/css/jquery.autocomplete.css
http://www.betterwaterstore.com/inc/engine/style.css

File size of all css files combined

344.41KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

178.91KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://www.google-analytics.com/plugins/ua/ecommerce.js	60 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

519.24KB

Image optimisation

You can save 41.4KB (22% compression) by optimising the images below:

By lossless compressing the https://cdn7.bigcommerce.com/.. /home-countertop.jpg?t=1518536072 you can save 13.1KB (24%) data.
By lossless compressing the https://cdn7.bigcommerce.com/.. /home-shower.jpg?t=1518536072 you can save 12.5KB (23%) data.
By lossless compressing the https://cdn7.bigcommerce.com/.. /home-under-countertop.jpg?t=1518536072 you can save 12.5KB (22%) data.
By lossless compressing the https://cdn7.bigcommerce.com/.. /sku117__93513.1518498055.jpg?c=2 you can save 2KB (22%) data.
By lossless compressing the https://cdn7.bigcommerce.com/.. /as-dw-uc-bn__84902.1518498393.jpg?c=2 you can save 1.3KB (11%) data.

Links

We found a total of 116 different links.
Internal links: 114
External links: 2

External links:

Link text (anchor)	Link strength
Tweet
http://www.alphassl.com/ssl-certificates/wildcard-ssl.html

Internal links:

Link text (anchor)	Link strength
Home
About Us
Contact Us
Seychelle Filter Types
Login
Register
http://www.betterwaterstore.com/index.php?p=cart
My Cart
http://www.betterwaterstore.com
House Water Filter
Aquasana Whole House Filters
Austin Springs Whole House Filters
Water Conditioners
Countertop Filters
Aquasana Countertop
Seychelle Countertop Pitchers
Under Counter Filters
Aquasana Undercounter
Reverse Osmosis
Filtration Bottles
Garden Filters
Rainshow'r Garden Filters
Health and Exercise Equipment
Shower
Shower Heads
Oxygenics Shower Heads
Shower Filters
Sprite Shower Filters
Aquasana Shower Filters
Rainshow'r Shower Filters
Pelican Shower Filters
Water Ionizers
Jupiter Water Ionizers
Tyent Water Ionizers
Chanson Water Ionizers
ALkaH2o Water Ionizers
Aqua-Ionizer Water Ionizers
In-Line Water Filters
Replacement Filters
Aquasana Replacement Filters
Multi-Pure Replacement Filters
Rainshow'r Replacement Filters
ALkaH2o Replacement Filters
Jupiter-Ionways Replacement Filters
Pelican Replacement Filters
Sprite Replacement Filters
Tyent Replacement Filters
Filter Accessories
Aquasana
Oxygenics
Water Bottles
Water Test Kits
Nutritional Supplements
Nutrex-Hawaii
pHresh Products
PlantFusion
SunWarrior
Clearance-Demos-Specials
ALkaH20
Aquasana
Austin Springs
Jupiter
Pelican
pHresh Products
PlantFusion
Rainshow'r
ScaleWatcher
Seychelle
Sprite
SunWarrior
Tyent
Watersafe
http://www.betterwaterstore.com/index.php?p=catalog&mode=manufacturer&mi...
Click here to unsubscribe
Quality Products for Under Countertop Water Filtration
Quality Products for Counter Top Water Filtration
Quality Products for Shower Water Filtration
*
Whole House Water Filtration
Countertop Water Filtration
Under Counter Water Filtration
Shower Water Filtration
http://www.betterwaterstore.com/.. /seychelle-1-10303-28-hi-fc-sey-28-inch-f...
Seychelle 1-10303-28-HI-FC-SEY 28-Inch Flip Top Filter Bottle, Advanced
http://www.betterwaterstore.com/.. /new-wave-10-stage-countertop-water-filte...
New Wave 10 Stage Countertop Water Filter
http://www.betterwaterstore.com/.. /aquasana-aq-4600-undercounter-water-filt...
Aquasana AQ-4600 Undercounter Water Filter with Faucet
http://www.betterwaterstore.com/.. /alkah2o-kei-501-alkaline-water-ionizer
ALkaH2o KEI 501 Alkaline Water Ionizer
http://www.betterwaterstore.com/.. /aquasana-eq-300-whole-house-water-filter...
Aquasana EQ-300 Whole House Water Filter
http://www.betterwaterstore.com/aquasana-aq-4057-antique-brass-deluxe_pr...
Aquasana EQ-300-85 Whole House Water Filter for Wells
House Water Filter
Water Conditioners
CounterTop Filters
Under Counter Filters
Water Ionizers
Shower Filter
In-Line Water Filters
Reverse Osmosis
Kitchen/Shower
Replacement Filters
Filter Accessories
Water Bottles
Water Test Kits
Nutritional Supplements
Site Map
Terms and Conditions
Blog
Shipping Terms
Shopping Guarantee
Mobile Website

Website security

64.91.239.92

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of betterwaterstore.com